Tuesday, February 19, 2013

5 Design Challenges That Could Derail Apple’s iWatch

The Nike+ Sportwatch, powered by a TomTom GPS. The relative simplicity of that integration belies the difficulty of creating an iWatch.

Frog’s Chief Creative Officer Mark Rolston and Disney Research visionary Ivan Poupyrev share their thoughts on Apple’s blitz for your wrist--namely, that a company most recently focused on "thinner, faster, and lighter" will need to remember a more important point: practicality. By Fast Company

No comments: